PROJECT 38: Why we all need mentor-protégé relationships
Gettyimages.com/Nora Carol Photography
By
Nick Wakeman
People are what really drive success no matter what the latest and greatest technology is. Marketing experts Mark Amtower and Sheri Ascencio share the story of their mentor-protégé relationship with Editor Nick Wakeman and explain why those are so valuable.
Hot technologies come and go, but building person-to-person relationships is ultimately what drives success.
Marketing experts Mark Amtower and Sheri Ascencio share the story of their mentor-protégé relationship with Editor Nick Wakeman. While Amtower is the mentor, they describe a relationship where the value flows in both directions.
Their bottom-line advice is that everyone needs a mentor and everyone eventually should look to be a mentor. No one succeeds alone.