TAKING THE REINS: Mark L. Yedinak

TAKING THE REINS: Mark L. Yedinak

Mark L. Yedinak

Position:
Manager of parking systems for Lockheed Martin IMS, Washington

First day on the new job: Nov. 13, 2000

Age: 40

Hometown: Hornell, N.Y.

Home now: Woodbridge, Va.

Family: 12-year-old son and 4-month-old daughter

Most recently read book: "Lateral Thinking: Creativity Step-by-Step" by Edward De Bono and "The Art of War" by Sun Tsu

Favorites:

Author: Stephen R. Covey ("The 7 Habits of Highly Effective People," "Principle-Centered Leadership")

Music: Jim Croce

Restaurant or food: Dinner for two and a bottle of wine for less than $30.

TV: PBS and "Nature"

Vacation spot: Brother's boat in Myrtle Beach, S.C.

Best career advice you ever received:

Use your own judgment; do the best you can. ? Abraham Lincoln

Education:

Master of business administration in aviation and bachelor of science in aviation management, Emery-Riddle Aeronautical University, Daytona Beach, Fla.

Certified member, American Association of Airport Executives

Certified administrator of public parking, International Parking Institute

Career Background:

More than 15 years in parking, aviation, system designs and implementation, and project management. Consulting experience in designing computerized parking systems for 20 of the largest airports in the country.

Before joining IMS, Yedinak was an operations officer at Ronald Reagan Washington National Airport. He also spent eight years as a contract administrator for National Airport and was responsible for public parking and shuttle bus concession.

What do you see as your first order of business in your new job?

Our first order of business will be to take the lead in developing the use of electronic payment systems in parking ?primarily via pilot programs created through partnerships with commercial, airport and public parking operators.

Sooner rather than later, off-street and airport parking facility operators will utilize EPS technology for parking fee collection.

Think about it. Why shouldn't you be able to use your smart card or electronic toll collection transponder to pay for parking?

What is the biggest change for you in taking this new role?

An exciting new marketplace beckons with seemingly limitless opportunities, and our challenge is to continue assuming a leadership role in EPS transaction processing.

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