Does traditional PR still matter?
As the trade press has morphed from print to digital some wonder if it is worth the effort to get into these online publications. Marketing guru Mark Amtower answers with a parable.
4 steps to securing your software and protecting your IP
More governments are asking for source code before accepting your software. Here are four steps you can take to mitigate your exposure.
Is your banker part of the family? They should be.
The relationship with your commercial banker is critical especially in an active M&A market.