Bob Lohfeld
Bob Lohfeld is chief executive officer at Lohfeld Consulting Group, a provider of proposal management, proposal writing, proposal training and capture management services.
COMMENTARY
The executive summary is often a critical element of a successful proposal, columnist Bob Lohfeld writes.
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Capture management expert Bob Lohfeld takes you through the four critical components to building a strategy that will make you stand out in the crowd.
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Bob Lohfeld offers predictions on the future of the government market. Will things be better or worse in 2020 — or both?
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A high win rate looks good, but it can be a wolf in sheep's clothing. Columnist and capture management expert Bob Lohfeld explains what your win rate really means.
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The best strategy in a tough market is to focus on core customers and resist the temptation to bid on everything and rush into new markets.
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With budgets tightening and fewer new opportunities, it's critical to continue training and investing in people.
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To prepare for postponed procurements, you need to know what questions to ask your customers.
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Columnist and capture management consultant Bob Lohfeld explains the role contractors should play in helping agencies develop evaluation criteria for awarding contracts.
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What's left unsaid can be as important as what's said when discussing your proposal with your government customer.
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Once the award is in place, it falls to the performing team to meet the promises and commitments made in a company's proposal. To do this, the promises must be part of the contract execution plan, writes Bob Lofheld of Lohfeld Consulting Group.